Why Brands Can Never Be Authentic
Every brand seems to be chasing authenticity. It’s the golden ticket, the secret sauce, the thing we’re told people crave
We’re an award-winning digital marketing agency that believes in collaboration, teamwork, efficiency and learning. We have worked on dozens of Fortune 500 companies, and believe that “Participation leads to inspiration.” Because to truly understand and make work for a platform, you need to connect with that experience yourself.
Cast Iron LA stands at the forefront of innovation, blending content creation, consulting, and creativity with cutting-edge AI expertise. Guided by the award-winning leadership of Luis Ramirez and J Barbush, our team harnesses the power of artificial intelligence to enhance our visionary approach. We are committed to transparency, maintaining a lean operation that prioritizes exceptional talent. This approach allows us to deliver a premium experience at an accessible price, and bring unparalleled efficiency and creativity to every project.
We take a unique Direct-To-Client (DTC) approach that enables efficiency and client collaboration. Our clients love this as they feel heard, and we eliminate layers.
At the heart of our innovation lies our deep understanding of AI. We are dedicated to understanding the complex language of AI to get the desired results. It’s through this nuanced understanding and application of AI that we bring a new level of innovation and agility to our marketing solutions.
Our strong industry relationships developed over 30 years in advertising allow us to create an on-demand network of highly experienced agency professionals. Our model ensures no one sits around waiting for work. That allows us to deliver an efficient, full-service marketing approach, without the full-service price.
Our team of award-winning designers and creatives will work with you to develop unique and impactful visuals, copy, and content that effectively communicates your brand's message and captures the attention of your audience.
We leverage the latest digital strategies and tools to drive traffic, increase engagement, and generate leads. From SEO and SEM to social media and email marketing, we have the expertise to help you achieve your marketing goals.
Our advertising services are designed to deliver well-crafted, targeted and effective campaigns that drive results. From display ads to programmatic advertising, we'll help you reach your target audience and increase your ROI.
Our production team brings your creative vision to life, delivering high-quality content that engages your audience. From video production to photography and animation, we have the skills and experience to deliver outstanding results.
We help you reach the right people and bring them back when it matters. From search ads to video, we manage your campaigns to get more eyes on what you offer — and turn interest into action.
Then listen to our website playlist instead.
From stunning designs to innovative solutions, we’re proud to present a curated selection of our best projects for your inspiration.
Every brand seems to be chasing authenticity. It’s the golden ticket, the secret sauce, the thing we’re told people crave
A Story of Culture, Community, and Creative Beginnings As a student at Art Center College of Design back in 1995,
I give up. All the time. And I’m ok with it. Am I a quitter? Well, I hate labels, but if
There’s a beauty in aging, gaining wisdom, and understanding what truly matters. Yet, in our industry, it often feels like a delicate dance—balancing the energetic drive of the young with the seasoned insights of the experienced.
Advertising agencies rarely celebrate the long tenures of their seasoned professionals with retirement parties. Instead, older employees are often the first to go during layoffs or subtly pressured to leave, making way for waves of entry-level hires. It’s a harsh reality that underscores the industry’s preference for fresh, inexpensive, faces over the wisdom of experience. This cycle perpetuates a culture that prioritizes youthful energy over the rich expertise of seasoned professionals, often at the expense of valuable industry knowledge.
In advertising, it’s crucial to never get too comfortable. Keep that fire and curiosity burning. We built our agency to value the wisdom and experience of seasoned agency veterans. Here, your work isn’t produced by interns but by professionals who have honed their craft over decades. We believe in balancing fresh ideas with the steady hand of experience to deliver exceptional results.
💬 How has your perspective on work changed as you’ve grown in your career?
#AdvertisingLife #WorkLifeBalance #AgingInAdvertising #ExperienceMatters #AdAgencyLife #IndustryInsights
In the heart of Venice Beach, Walt celebrates America today and every day, embodying the true spirit of individuality. 🇺🇸 #4thOfJuly #bw #bandw #portraitphotography #venice #venicebeach #bwphotography #aiportraits #storytelling
